Jeff Foster

Inspectrum Inspections

Company website

Inspectrum, an inspection company based in Evergreen, CO, needs a site that not only describes the details of a typical inspection but also expresses the character of the company and friendliness of the team. Responsive design makes the site easy to navigate and simple to request an inspection from any device.

Inspectrum

iPad App Design

iPad App for BrightNest

After a successful launch of our iPhone and Android apps, I lead the design for BrightNest’s first app designed for an iPad. Removing the navigation drawer provided the space we needed to highlight more than one feature at a time while maintaining an intuitive and clean design. Further, I integrated our “HomeQuiz” into the main screen creating an actionable initial component that customizes the user experience from the very beginning of their journey.

Brightnest Redesign

Design & Front End Dev

As the Product Designer for BrightNest I was involved in all aspects of design, conceptualizing new user experiences and building engaging and intuitive interactions. Collaborating closely with developers, we were able to generate ideas, build prototypes, test designs, and flow through iterations at an agile pace.

Bamarang

bamarang.com.au

As the Art Director and Senior Designer at Bamarang, an international startup located in Australia, I branded all of our uniquely-designed products available for flash sales and worked closely with our front-end dev team to continuously improve the UI. With over 15 offices globally, maintaining brand identity was paramount to grow a user base. I designed our company print and web marketing materials that tied together the brand and accentuated our diverse product offerings.

The Tuna School of Thought

Travel Blog

The Tuna School of Thought is a personal travel blog created to document the adventures and experiences of traveling the world with friends. Built on top of Blogger’s framework, I created the layout and identity while occasionally contributing to the site content.

TSoT: Tuna School of Thought

User On-boarding Flow

BrightNest // Onboarding

The outdated onboarding and welcome process needed an overhaul. The popup module that I designed and coded was based on the amount of time that a new user spent on the site. It featured an inviting quiz comprised of simple questions and engaging visuals to guide the user’s journey. Using SalesForce and dynamic content fields, we sent follow up emails to these new users with customized content resulting in a 750% spike in user growth.

Company Email Series

Email

A effective email campaign must not simply be “mobile-first”, but include adaptability to varying screen dimensions and email clients. In addition to appealing designs, hours upon hours of mail-client rendering and a/b testing guaranteed the success of my clients’ campaigns. These images represent a few such examples.

Life-style Website Graphics

Infographic

Daily tips, infographic how-to’s, and downloadable calendars are just a few examples of visual materials I created to sustain user growth and retention.

Banner/Web Ads

Advertising

Everyone needs attention-getting web advertisements. These images show a few examples.

Artwork Archive

Identity

I created a full range of marketing and branding materials, as well as a website, to help Artwork Archive grow from infancy to being a household name within the art community.

Company Branding

Identity & Logos

Here are a few examples of commissioned logos and other materials.

Comment Space

Interactive Gallery Exhibition

This exhibit was designed to offer a variety of modes through which visitors engage with each other. Thoughts and comments could be submitted via text and projected in real time, but they would be hidden by static. Only when viewed through a red filter could one visitor get a glimpse into the “inner space” of another, delineating a connection that's always present, yet not always visible.

Launch It

Travel Data

Infographics

Sometimes when my love of traveling and passion for design intersect, the only thing to do is create graphical representations of a favorite detail or experience. Here are a few examples that include documentation ranging from Pope-sightings and pixels captured to a complete map of Rome’s nasoni (nineteenth century public drinking fountains).

Mobility Series

Illustrations

Sometimes a vehicle is more than a way to get from one place to another. In this series I experimented with textures and limiting the use of colors to depict scenes of vehicles that represent something more than their understood purpose.

Tilt Shift

Shooting with Film

Creating a 'Small City' series of New Brunswick NJ, I only took photos from the tops of massive parking garages to stand in juxtaposition to the smallness of a place.

Travel Portraits

Face Study

Sometimes a portrait can provide a small glimpse into the life of another. It can be the spark of connection that needs no translation, delineating the line between an unknown “other” and “self”, allowing both parties to cross for a moment.